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Marketing Optimization Analyst in Lake Forest, IL at Staffing Network / QPA

Date Posted: 11/28/2018

Job Snapshot

  • Employee Type:
    Full-Time
  • Job Type:
  • Experience:
    Not Specified
  • Date Posted:
    11/28/2018

Job Description

Marketing Optimization Analyst

Staffing Network has partnered with a global leader in industrial supply!

Seeking a Google Analytics and/or Adobe Workbench wizard to identify areas of opportunity and deliver actionable recommendatinos by bringing data to life!

WE'RE LOOKING FOR:

  • 2+ years working with site analytics data (Adobe Analytics, Google Analytics, etc.). Experience with Adobe Data Workbench ideal.
  • Experience working with business partners to build best in class analytics solutions that provide insight into how consumers interact with online and offline marketing
  • Expertise at building and maintaining models (ideally within Adoble Data Workbench)
  • Experience driving multi-channel initatives using online/offline data

CORE FUNCTIONS INCLUDE:

  • Communicate and translate quantitative findings to key business stakeholders
  • Evaulate business goals/objectives and develop strategies for measurement and reporting
  • Assist with tracking and improving results of marketing campaigns
  • Collaberate with Adobe Consultants and internal Enterprise Systems teams regarding technical specifications and implementations